AI leaders team up to protect high-risk digital transactions
TEL AVIV, Israel, Oct. 23, 2023 /PRNewswire/ — nSure.ai, an innovator in AI-driven fraud prevention, and Justt, a trailblazer in smart chargeback automation, today announced a new partnership. This collaboration will provide unprecedented fraud protection and chargeback management capabilities tailored for high-risk digital transactions in gaming, gift card, and cryptocurrency.
As global gaming continues its explosive growth, expected to reach $268 billion in revenues by 2025, issues like friendly fraud and illegitimate chargebacks from in-app and in-game transactions remain largely unchecked. Payment integrations and credit card-linked accounts on gaming platforms lead to mistaken purchases and subscription renewal disputes from younger gamers, while fraudsters exploit infrastructures designed for rapid payments. Cryptocurrency also presents chargeback exposure, with buyers dishonestly disputing card-to-crypto transactions as a means to recoup losses from market volatility or scams. Justt’s partnership with nSure.ai brings customized solutions to combat these gaming and crypto-specific chargeback pain points.
Together, nSure.ai and Justt will offer:
- Comprehensive protection across the entire transaction lifecycle, from purchase to post-transaction dispute resolution. nSure.ai’s AI-powered pre-transaction defenses will seamlessly integrate with Justt’s automated chargeback management.
- Unmatched accuracy for approving legitimate high-risk transactions. nSure.ai approves up to 95% of transactions using advanced AI, far surpassing industry benchmarks. Their chargeback guarantee also covers full merchant liability regardless of dispute reason.
- Gaming and crypto-specific strategies based on real merchant data. Justt will provide nSure.ai with chargeback insights from across gaming and crypto to identify vulnerabilities and fine-tune algorithms to prevent fraud.
- End-to-end automation for efficiency at scale. Both solutions apply AI and machine learning to remove manual constraints, critical for high volumes of low-value gaming transactions.
- Rapid implementation timeline. The partnership aims to offer joint solutions within weeks by efficiently integrating technologies and aligning methodologies.
As gaming and crypto adoption accelerates, proactive fraud and chargeback management are imperative. The skyrocketing growth of in-game and in-app transactions combined with the rise of cryptocurrency payments as a mainstream option opens immense revenue potential but also serious chargeback liability if unaddressed.
By joining forces, Justt and nSure.ai are pioneering a new standard for seamless protection and revenue recovery, unlocking the potential of these high-growth digital commerce segments.
“This partnership enables us to provide merchants the end-to-end protection they desperately need in high-risk verticals like gaming and crypto,” said Renata Caine, Chief Commercial Officer of Justt.ai. “Combining nSure.ai’s robust pre-transaction defenses with our proven post-transaction chargeback automation offers a truly unrivaled solution tailored to these rapidly-growing industries.”
“At nSure.ai, we are relentless in our pursuit of helping merchants maximize revenue from digital transactions while minimizing fraud,” said Pascal Podvin, Chief Revenue Officer of nSure.ai. “This collaboration with Justt supercharges our capabilities by adding industry-leading chargeback management to our powerful pre-transaction protections. Together, we’ll be able to provide end-to-end security and revenue recovery to unlock the immense potential of gaming and cryptocurrency payments for merchants worldwide.”
nSure.ai is a world leader in AI-powered advanced fraud prevention for high-risk digital transactions. nSure.ai provides a unique multi-tenant solution that empowers customers with their own AI/Machine learning model. The nSure.ai ability to collect, aggregate, and analyze behaviors and data in real-time enables nSure.ai to deliver payment approvals north of 90%, along with chargeback guarantees that make substantial improvements to customers’ top and bottom lines. nSure.ai currently serves clients across four continents – among them are global leaders in the gift/prepaid card, gaming, crypto/fintech and online travel segments.
Founded in 2020, Justt is dedicated to helping online merchants navigate the complex and costly system for credit card disputes. The company’s smart technology and in-house expertise successfully resolves chargebacks for merchants, automatically reuniting them with their revenue. Justt’s proprietary AI pulls the best evidence to build merchants’ most compelling defense and keeps getting smarter with time, so win rates continue to grow.